1. Start With What You Stand ForMost startups skip the soul-searching. Big mistake. Before you design anything, ask: What problem are we really solving? What does our audience crave emotionally? What do we believe that our competitors don't? This is your brand DNA.Get...
Blog
Startup Metrics for Fundraising — What Investors Expect You to Know
A sharp guide for founders pitching with data, not just dreams. Here’s the deal,You’ve got a story. Investors want numbers.They’re not betting on your passion. They’re betting on your traction. So when you walk into a pitch meeting, you better know your metrics cold —...
‘Find Your Physician’ for Graybill Medical Group
Nearly 100 years old, Graybill Medical Group has just relaunch their website. Built by our partner Phelan Riessen and his world class development team, we were brought on to design the 'Find Your Physician' area, allowing patients to search and filter doctors based on...
Tech AF Closing with Final Cohort of Women-led Startups
It’s now or never, ladies! In 2022, we worked with amazing friend and serial entrepreneur Kristin Slink to build a her new brand Tech AF. She was building a platform to share her experience, wisdom, and passion with women tech founders. She was hugely successful with...
Victoria Lakers • Why Generalists Will Rule the Future • TEDxSanDiego
Are you over-indexing on depth, at expense of connection? Our friend Victoria Lakers speaks on the TEDx talk stage in San Diego, “The Expert Myth: Why Generalists Will Rule the Future.” is an inspiring session on why interpersonal skills will get you further than...
Choosing How to Build Your Website
When you're starting out building your website, it probably feels pretty overwhelming. Understandably so. There are lots of options and different routes to take. Owning your domain name is different than hosting your website. Some platforms include a free domain for...






