by Nicole Leandra Morris | Jul 24, 2025 | Branding
1. Start With What You Stand For Most startups skip the soul-searching. Big mistake. Before you design anything, ask: What problem are we really solving? What does our audience crave emotionally? What do we believe that our competitors don’t? This is your brand...
by Nicole Leandra Morris | Oct 22, 2014 | Events
Success!! Jeremiah Gardner [@jeremiahgardner] and Brant Cooper [@brantcooper] introduced their new book The Lean Brand to the San Diego startup community with style. Mission Brewery was jammin’ and books sold out. Thank you to everyone who came out and showed their...